Tropical Smoothie Cafe Announces 40-Unit Franchise Deal in New York and Connecticut
Tropical Smoothie Cafe has signed a franchise development agreement with Aurify Kingstar to open 40 new locations across New York and Connecticut. This partnership is part of the brand's strategic growth plan, which aims to expand its presence in key Northeast markets such as Albany, Westchester County, the Bronx, and Western Connecticut. The deal underscores Tropical Smoothie Cafe’s continued momentum with over 1,750 cafes currently open nationwide and a development pipeline that will see it reach its 1,800th location by year-end. Aurify Kingstar brings extensive restaurant experience to the partnership, led by Andy Stern, John Rigos, and Jeremy Tannenbaum. Tropical Smoothie Cafe recently appointed Joe Sieve as Chief Development & Growth Officer to lead expansion efforts. The first unit under this agreement is expected to open in early 2027.
