FADEL and Gournay Launch New Connector to Enhance Bynder DAM with Rights Management
FADEL and Gournay Consulting have launched a new connector that integrates FADEL's Brand Vision platform with Bynder’s digital asset management (DAM) system. The integration provides rights intelligence, AI-powered image and video tracking, and brand compliance capabilities directly within the Bynder interface. The solution allows users to manage usage rights, restrictions, and expirations for assets without leaving Bynder. It also enables post-distribution monitoring of content across digital channels such as websites, e-commerce platforms, and social media. This helps organizations reduce legal risk by ensuring compliance with licensing agreements before publishing campaigns. FADEL's technology includes over five years of AI-based media matching development and more than 100 crawlers to track assets globally. The integration is already in use across 50+ brands spanning seven countries, offering automated takedown workflows and insights for smarter rights renewals.
Topics: AI brand compliance DAM integration rights management