DeVore Design Introduces AI Disclosure Badge to Enhance Transparency in Real Estate Listing Photos
DeVore Design, a real estate media and home staging company based in Central Florida, has launched an innovative feature called AI Disclosure. This tool allows agents using its Virtual Vic™ platform to mark digitally enhanced listing photos with a scannable badge that links buyers directly to the original unedited image via QR code. The initiative addresses growing concerns about transparency as AI tools for virtual staging and photo editing become more prevalent in real estate marketing. The company has also outlined clear guidelines distinguishing between routine edits requiring no disclosure and material alterations needing one, while some changes are outright prohibited regardless of disclosure requirements. Currently voluntary, the badge is being promoted to Florida MLS boards with hopes of broader adoption. DeVore Design aims for industry-wide standardization rather than proprietary control over this technology. The AI Disclosure feature is now available to clients using Virtual Vic™ and represents a step toward greater transparency in real estate digital marketing.
Topics: AI disclosure tools real estate marketing