Shipt Launches AI Shopping Assistant to Enhance Customer Experience
Shipt, the same-day delivery platform owned by Target (TGT), has introduced a new AI-powered shopping assistant called 'Ask Shipt.' The tool allows users to create customized grocery carts based on natural language prompts or uploaded images of dishes. This feature is part of an increasing trend among delivery platforms integrating artificial intelligence into their services, with competitors like Instacart and Uber Eats also rolling out similar tools. The AI assistant can handle requests such as building a cart for specific events or dietary needs while considering budget constraints. The launch follows recent additions of other AI features on Target's website, including photo search and personalized shopping experiences. Ask Shipt is now available in the app and online at Shipt.com.

Topics: AI Apps E-commerce