MapQuest's App Surges After Refusing to Rename Lake Ontario
Following its decision not to rename Lake Ontario as 'Lake America' under an executive order by former President Donald Trump, MapQuest experienced a significant surge in app downloads. The company’s iOS app climbed to No. 1 in the Navigation category and reached high rankings overall on both U.S. and Canadian App Stores. MapQuest reported hundreds of thousands of new users since its announcement, with usage spiking up to 50 times normal levels. MapQuest emphasized that it chose not to comply with Trump’s directive for consistency with how geographic names are presented in the app. The company also launched a social media tool allowing users to rename Lake Ontario humorously as part of their response. In contrast, Google Maps announced compliance by updating its maps based on official U.S. government sources.
Topics: App Store Rankings Donald Trump Geographic Naming Policy MapQuest