Apple CEO Tim Cook hints at new iCloud Plus tier for AI power users

During Apple's recent earnings call, CEO Tim Cook hinted that the company may introduce an upgraded iCloud Plus plan tailored for heavy users of its upcoming Siri AI and other AI features. He suggested there will be options to 'buy up the stack,' indicating potential higher-tier subscriptions with increased access or usage limits. Apple is set to launch a revamped version of Siri as part of iOS 27 this fall, which includes enhanced capabilities such as answering questions about on-screen content and performing actions across apps. The company has previously mentioned daily AI feature usage caps due to reliance on powerful server models but noted that iCloud Plus plans already offer increased access. Apple's services segment reported $30.74 billion in revenue recently, with subscriptions like iCloud Plus contributing significantly.

By Emma Roth · The Verge ·

Apple CEO Tim Cook hints at new iCloud Plus tier for AI power users

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Topics: AI usage limits Apple iCloud Plus Siri AI Tim Cook

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