Ford's Q2 Earnings Preview: Focus Shifts to Guidance Amid GM's Results
As Ford prepares to report its second-quarter earnings, the focus is on whether it will follow General Motors' lead in raising full-year guidance. Investors are also watching for signs of how electric vehicle demand has softened across Ford’s lineup. Bloomberg consensus estimates suggest automotive revenue could reach $44.72 billion with adjusted EPS at $0.36 and an EBIT margin of 4.3%. The broader market is keen on whether Ford will raise its full-year guidance again, as GM did recently. In Q1, Ford already raised its annual EBIT outlook to between $8.5 billion and $10.5 billion, aligning with GM's upward revision. Capital expenditures are expected at around $9.82 billion for the year, in line with prior guidance. However, Ford has warned that first-half 2026 earnings will lag due to higher aluminum sourcing costs affecting its F-Series production. Ford is shifting toward a new EV platform focused on smaller and more affordable models after struggling with early-gen electric vehicles like the Mustang Mach-E and canceled F-150 Lightning. However, near-term demand has dropped sharply following the loss of federal tax credits.
Topics: automotive electric vehicles (EVs) guidance revenue expectations