Apple Maps to Power Navigation in Ford’s Upcoming Electric Vehicle
Ford and Apple have announced a partnership where Apple Maps will power the navigation system for vehicles built on Ford’s Universal Electric Vehicle Platform, starting with a midsize EV priced around $30,000. This integration goes beyond CarPlay by embedding Apple's mapping technology directly into the vehicle hardware, allowing features like turn-by-turn directions and EV-specific routing. Apple is also supplying road-level data to support Ford’s BlueCruise hands-free driving system, positioning itself as a key supplier in autonomous driving technologies rather than building cars. This move allows Apple to leverage its existing map infrastructure without entering the capital-intensive automotive manufacturing sector directly.
Topics: Apple Autonomous Driving Electric Vehicles (EVs) Ford Maps