U.S. Grocery Sales Slow as Consumers Buy Fewer Items, Pressuring Food Companies
Grocery unit sales declined by 1.8% year-over-year in June according to Bain & Company data, signaling a shift from dollar growth to volume-based performance for the industry. Despite ongoing food inflation of around 2-3%, rising prices are no longer sufficient to offset declining volumes.
Topics: grocery sales inflation impact promotional strategies unit volume decline