IM8 Secures $1 Billion Loan via General Catalyst’s Customer Value Fund

David Beckham's health drink startup IM8 has secured a $1 billion loan from General Catalyst's CVF, which provides non-traditional financing without diluting ownership. The funding is structured as revenue-based repayment with fixed terms and will be used to finance up to 70% of customer acquisition costs.

By Julie Bort Tue, July 14, 2026 at 3:30 PM GMT+3 1 min read · Yahoo Finance ·

IM8 Secures $1 Billion Loan via General Catalyst’s Customer Value Fund

Topics: revenue-based financing startup funding venture capital

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