Snap's New AR Glasses May Have Cost Up to $500 Million in Development

Analyst estimates suggest that the development cost for Snap’s new Specs AR glasses reached up to $500 million. The high price point of $2,195 and significant investment have led to a 10% drop in Snap's stock (SNAP) over two trading sessions.

By Yahoo Finance Thu, June 18, 2026 at 4:49 PM GMT+3 2 min read · Yahoo Finance ·

Snap's New AR Glasses May Have Cost Up to $500 Million in Development

Tickers: $SNAP

Topics: AR glasses investment costs Snap stock performance

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