Nanoleaf Pivots to Robotics, Red Light Therapy, and AI
Nanoleaf, traditionally known for smart lighting, is shifting its focus to wellness, robotics, and AI. CEO Gimmy Chu cited the commodification of smart lighting as the reason for the pivot. The company has been relatively quiet on new lighting products in recent years, instead working on a 'brand evolution' that includes new product lines.
Topics: AI brand evolution product pivot robotics smart lighting