VF Corporation Reports Q2 2027 Earnings Exceeding Guidance Amid Brand Turnaround
V.F. Corporation (VFC) reported second-quarter fiscal 2027 results that surpassed internal guidance for both revenue and operating income. The company's adjusted operating income reached $364 million, significantly higher than the previously projected $315 million. Growth was driven by strong performance in The North Face and Timberland, as well as a significant surge in Altra sales, which grew over 40%. Despite these gains, the company faces challenges with its Vans brand, which saw revenue decline nearly 10% due to wholesale channel softness. However, management noted that direct-to-consumer channels remain resilient. The company is actively executing a turnaround strategy focused on cost reductions and brand revitalization, successfully increasing the portion of its portfolio showing growth from 43% in fiscal 2024 to 75% currently.