Disney Imagineering Launches New App for Beta Testing Park Experiences
Disney Imagineering has launched the 'Imagineering Labs' app, a new platform designed to turn Disneyland guests into beta testers for experimental theme park attractions. The initial rollout features an augmented reality game titled 'Secrets of the Spire,' set within the Star Wars: Galaxy’s Edge land on Batuu. The app is intended to serve as a testing ground for future technological integrations. Upcoming features include the 'Disneyland Enchanted Guide,' an AI-powered assistant designed to provide guests with real-time directions, wait time updates, and general information throughout the park.
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Topics: Artificial Intelligence Augmented Reality Mobile Applications Theme Park Technology