equipifi Forecasts 75 Percent Year-Over-Year Growth in Holiday BNPL Volume
Financial infrastructure provider equipifi projects a significant surge in Buy Now, Pay Later (BNPL) activity for the 2026 holiday season. According to data from its Purchasing Power Index, gross transaction volume (GTV) is expected to increase by approximately 75 percent year-over-year between November 1 and December 31. This growth is driven by both deeper usage among existing customers and a steady influx of new users. The report highlights a strong shift toward mobile commerce, noting that the majority of BNPL sessions and plan acceptances occur via mobile devices. equipifi anticipates that weekly holiday volumes will reach double the typical 2026 average, with first-time users expected to comprise roughly 30 percent of total holiday participants.
Topics: Banking Trends Buy Now Pay Later Consumer Spending Holiday Shopping Forecast