Cricut Reports Third-Quarter Revenue Growth Driven by International Expansion and New Product Categories
Cricut (CRCT) reported strong third-quarter 2026 financial results, highlighted by an 11% year-over-year revenue increase to $188.6 million. The company's growth was significantly bolstered by international sales, which surged 30% to reach $52.8 million and now account for 28% of total quarterly sales. Additionally, the company successfully expanded its hardware ecosystem with the launch of StickerPix, its first new connected machine category since 2014. While gross margins reached 57.7% due to operational scale and one-off tariff refunds, management cautioned that promotional pricing in the fourth quarter may create temporary margin pressure. Despite this, Cricut expects full-year revenue growth for the first time since 2021. The company maintains a strong liquidity position with $272.7 million in cash and no debt, supporting a special dividend declaration of $0.70 per share and a replenished $50 million stock repurchase program.
Tickers: $CRCT
Topics: international expansion net income product launch revenue growth
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