Ferrari Announces 2027 Production for Luce EV Fully Allocated

Despite initial market skepticism and design criticism, Ferrari CEO Benedetto Vigna confirmed during the third-quarter earnings call that the company's first electric vehicle, the Luce, is fully allocated through 2027. The five-seater EV, designed by Jony Ive, starts at approximately $615,000, with deliveries expected to begin in the fourth quarter of this year. Ferrari's financial performance remains robust, driven by high demand for customization and limited-run models like the F80. The company reported a 7% increase in third-quarter revenue to €1.9 billion and a 13% rise in net income to €431 million. Consequently, Ferrari has raised its full-year adjusted earnings guidance to at least €3 billion.

By Kirsten Korosec · TechCrunch ·

Ferrari Announces 2027 Production for Luce EV Fully Allocated

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Topics: EV demand luxury automotive market product allocation revenue drivers

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