Readwise Launches 'Readwise Books' to Compete with Amazon Kindle and Goodreads
Readwise, a bootstrapped startup known for its digital reading companion app, has launched 'Readwise Books.' The new platform functions as an integrated e-book store and social tracker, aiming to combine the functionalities of Amazon’s Kindle ecosystem and Goodreads. Unlike Amazon's dominant market position, Readwise focuses on deep data analytics—offering metrics such as reading pace, immersion, and session depth—which it describes as a 'Strava for reading.' The app provides access to millions of e-books from major publishers, alongside print books via Bookshop.org and select audiobooks. While Amazon maintains an 83% market share in the e-book sector, Readwise is positioning itself through open technology, including public APIs and AI-powered features like session recaps and location-aware queries. The service initially targets the U.S. market with plans for international expansion.
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Topics: competition e-book market product launch reading technology
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