Canva Launches Canva Craft Image Generation Model to Compete with AI Giants
Design platform Canva has officially released its first proprietary image generation model, named Canva Craft. Developed by its research team and bolstered by the recent acquisition of Leonardo.ai, the two-stage model focuses on spatial relationships, visual hierarchy, and legible text. Unlike models trained primarily on photographs, Canva Craft was trained on human-designed templates such as posters and infographics, allowing generated images to be converted into editable layered designs via Canva Magic. The rollout includes availability for all users through the Dream Lab tab and via the Canva API, with future plans to support third-party chatbots like ChatGPT and Gemini. By moving away from external APIs toward its own model, Canva aims to reduce operational costs while gaining better control over image quality and generation speed. This launch comes as the company navigates a period of valuation volatility following adjusted growth forecasts.

Topics: Artificial Intelligence Generative AI Image Generation Product Launch