Apple Introduces 'Made for iPhone Duo' App Store Badge to Highlight Foldable Optimization

Apple has announced a new "Made for iPhone Duo" badge in the App Store to identify applications specifically optimized for its new foldable device. The badge will highlight apps that leverage the hardware's unique dual-screen capabilities, such as Netflix’s ability to show full-screen content on the inner display while maintaining short-form clips on the outer screen. Major developers including Microsoft (MSFT), Amazon, and Zoom are already implementing features designed for the Duo's extra real estate. For instance, Microsoft Word aims to provide a desktop-class experience by placing formatting tools alongside documents. While some early testing suggests minor bugs in certain optimized apps like Instagram, Apple plans to launch editorial collections for the device this Friday.

By Emma Roth · The Verge ·

Apple Introduces 'Made for iPhone Duo' App Store Badge to Highlight Foldable Optimization

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Topics: App Store updates Foldable devices Mobile software optimization

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