Netflix Shares Fall Over 5% Following Reduced Advertising Revenue Guidance

Netflix (NFLX) shares declined more than 5% on Wednesday after the company lowered its full-year advertising revenue forecast to approximately $2.7 billion, down from a previous estimate of $3 billion. Despite reporting third-quarter revenue growth of 12% to $12.9 billion and earnings per share that beat Wall Street estimates at $0.87, investors reacted negatively to the decelerating growth rate compared to prior periods. The company is currently navigating intense competition from rivals like YouTube and is undergoing structural changes, including a reported 6% workforce reduction to prioritize content and technology investments. Additionally, Netflix has seen leadership shifts in its content division, replacing Bela Bajaria with former Disney executive Peter Rice.

By Joe Tenebruso · Motley Fool ·

Netflix Shares Fall Over 5% Following Reduced Advertising Revenue Guidance

Tickers: $DIS $GOOGL $NFLX

Topics: advertising revenue guidance earnings report executive change layoffs revenue deceleration

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