First South Financial Launches In-House Buy Now, Pay Later Service
First South Financial has launched an in-house Buy Now, Pay Later (BNPL) service powered by equipifi and integrated into its mobile and online banking platforms. The new offering allows members to split eligible debit card purchases into fixed installments or access funds from their checking accounts before shopping—all without needing a separate application or third-party lender. The BNPL solution is designed to align with First South Financial's mission of providing convenient, efficient financial services while maintaining the institution’s integrity. Eligible members are automatically pre-qualified based on their banking history and cash flow standing. The service aims to enhance customer engagement by embedding flexible payment options directly into existing accounts. The launch highlights a growing trend in fintech where credit unions offer BNPL as an embedded feature, leveraging partnerships with platforms like equipifi.
