Global Smartphone Sales Hit a 14-Year Low in Q3 2026
In Q3 2026, global smartphone sales reached their lowest level in 14 years, according to Counterpoint Research. The report indicates that shipments fell by 20% compared to the same period last year due to shrinking supply and rising prices driven by a continued memory shortage. Samsung maintained its leading position in the market, aided by strong sales of the Galaxy Z Fold 8 model. Apple followed closely behind Samsung, maintaining significant market presence despite the challenging environment for smartphone manufacturers.

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