NYC-based PR startup SolComms lets employees work remotely for a month despite requiring four in-office days
SolComms, a New York City-based public relations firm founded in 2023 by Bruno Solari, allowed all its employees to work from anywhere during August. The company typically requires workers to be in the office four days per week but launched an experiment called 'Work from Anywhere August' as part of efforts to improve employee satisfaction and productivity. The initiative saw staff members working remotely across various U.S. locations like the Hamptons, Florida, and internationally including Berlin, London, and Spain. Founder Bruno Solari participated in the trial by traveling extensively while managing work responsibilities. According to internal surveys, employees reported increased happiness, better work-life balance, and higher productivity during this period. This move contrasts with many larger companies that are reducing remote flexibility amid a tight labor market where employers hold more power. SolComms' experiment is seen as an innovative approach in the evolving hybrid workplace landscape.
Topics: employee satisfaction remote work startup culture workplace flexibility