The Loan Store Rebrands as Averra Financial
The Loan Store has rebranded to Averra Financial, effective immediately, reflecting its growth into a national lending platform. The company now ranks among the top four wholesale mortgage lenders in the U.S., having expanded significantly since acquiring Homepoint's wholesale business in 2023. Averra emphasizes continued commitment to independent brokers through enhanced products and technology such as non-QM leadership, home equity options via a HELOC partnership with Aven, and an income verification tool. The rebranding is designed to be seamless for broker partners, maintaining existing programs, pricing, approvals, and pipelines. The company's new brand underscores its focus on speed, product depth, and real partnerships in the lending industry.
Topics: Corporate Restructuring Mortgage Lending Wholesale Finance