Amazon Launches New Colorful Kindles and Accessories
Amazon has introduced updated versions of its Kindle e-readers, including the base Kindle, Kindle Paperwhite, and Kindle Colorsoft. These new models are thinner by a millimeter, faster at opening books (30% improvement), and feature power buttons relocated to the right edge near the top. The devices come in vibrant colors with optional aluminum cases that offer double storage capacity compared to plastic versions. The updated base Kindle starts at $149.99 in ube purple or graphite, while the aluminum version costs $189.99 and removes lockscreen ads. Accessories include a magnetic folio case for better grip and a page-turner cover with physical buttons priced at $79.99. The Signature Edition models of Paperwhite and Colorsoft offer additional features like pogo pins compatibility, USB-C ports, and optional charging docks. The changes reflect Amazon's effort to enhance user experience while complying with EU regulations regarding replaceable batteries.
Tickers: $AMZN
Topics: Amazon device_design Kindle new_product_release