Ascensus Launches Platform Connecting Workplace Savers with Financial Advisors
Ascensus has launched a new platform designed to connect millions of retirement savers in the U.S. with professional financial advisors during key life events such as job changes and retirement transitions. The initiative aims to address a significant gap in access to financial advice, particularly for active 401(k) participants who often lack guidance from an advisor. The platform operates on an 'advisor-first' model that facilitates connections between savers and trusted professionals without competing with existing relationships. It includes features like participant connectivity tools, referral workflows, and AI-powered assistance aimed at improving the digital experience for users while maintaining data privacy standards. This development reflects a growing trend in linking workplace savings to broader wealth management strategies. Ascensus is collaborating with advisory firms and financial institutions to scale access to professional advice across its network of over 16 million savers.
