U.S. Vehicle Sales Forecast Below Pre-Pandemic Levels Through 2030
Mobility Global's latest forecast indicates that U.S. light-vehicle sales are unlikely to return to pre-pandemic levels through the end of this decade, with projected annual sales remaining below 17 million units. The firm forecasts 16.1 million vehicle sales in 2026 and only a slight increase by 2030. Analysts attribute this stagnation primarily to affordability challenges for consumers amid economic uncertainty and shifting trade policies. The automotive industry is also grappling with regulatory changes, including relaxed emissions rules that have led automakers to adjust product plans rapidly. Despite these shifts, battery-electric vehicle (BEV) production in North America is expected to exceed 1 million units by 2027. Meanwhile, hybrid vehicles are projected to play a significant role due to consumer preferences for cost and convenience. Analysts also highlighted the growing influence of China on global automotive strategies and an industry trend toward regionalization. With rising costs and uncertainty, automakers must now build where they sell rather than relying on traditional global supply chains.

Topics: affordability economic uncertainty pandemic impact vehicle sales