BC.GAME launches new campaign in Mexico with football legend Guillermo Ochoa
BC.GAME, a crypto and online gaming platform operating legally in Mexico under the domain BCGAME.mx, has launched a new branding campaign featuring Mexican football icon Guillermo 'Memo' Ochoa. The five-time World Cup participant explains his personal criteria for endorsing brands, emphasizing trust built through transparency and legal compliance. Ochoa highlights BC.GAME's legitimacy by noting its SEGOB license, local payment options like OXXO and SPEI transfers, and fast withdrawals—key factors in his decision to partner with the platform. The campaign underscores responsible gaming and aligns with BC.GAME’s broader strategy to establish Mexico as a key regulated market for online gambling across Latin America. Erick Sapien, BC.GAME's manager for Mexico, emphasizes regulatory compliance as foundational to sustainable expansion. He views Ochoa's partnership not just as marketing but as strategic alignment with the deep cultural significance of football in Mexican society.
Topics: crypto marketing campaign Mexico online gaming