Roundtable Launches Real-Time DeFi Media Payment Platform Powered by Coinbase
Roundtable (NASDAQ: RTB), an AI/DeFi-powered enterprise media platform, has launched a real-time decentralized finance payment system integrated with its 'Media Liquidity Pool.' The new platform settles advertising payments in USDC through smart wallets linked to journalists' Coinbase accounts. This marks the beginning of migrating $100 million worth of ad revenue from 21 major North American media brands and nearly 100 million viewers, shifting them away from traditional Web1 platforms with slow fiat-based payment cycles. The platform is already live in the U.S., tracking trillions of AI-monitored bids through dynamic DeFi smart wallets. Roundtable's CEO James Heckman emphasized that this system provides journalists full autonomy and real-time rewards for their work, while Coinbase offers institutional infrastructure to support enterprise customers. The integration also includes European expansion efforts led by former UK Prime Minister Liz Truss, who recently joined the company’s board. Coinbase is now listing RTB shares on its platform as part of broader initiatives bridging traditional finance and crypto ecosystems.
Tickers: $COIN
Topics: AI Coinbase DeFi media_platforms USDC