Scowtt Appoints Ben Trenda as Chief Revenue Officer to Drive Growth
Scowtt has appointed Ben Trenda, an AdTech veteran and multi-time founder, as its new Chief Revenue Officer (CRO). Trenda will lead the company's revenue organization during a critical growth phase. Scowtt is approaching $10 million in annual recurring revenue (ARR) after doubling it in the first half of 2026 while tripling its customer base and deploying technology across over $500 million in performance marketing spend. Trenda brings extensive experience from roles at Overture/Yahoo, AOL, Rubicon Project/Magnite, as well as multiple successful AdTech startups. He has a track record of scaling companies through key growth stages. Scowtt's platform uses predictive AI to optimize advertising and sales toward future customer outcomes by integrating CRM data with behavioral signals across major platforms like Google, Meta, and TikTok. The company recently raised $12 million in Series A funding led by Inspired Capital, with participation from LiveRamp Ventures and Angeles Ventures. Scowtt aims to scale its ARR from approximately $10M to $100M as it expands its go-to-market strategy under Trenda's leadership.
Tickers: $MGNI
Topics: AdTech Growth Strategy Leadership