Ulta Beauty CEO Sells Shares Worth $1.1 Million
Kecia Steelman, the President and CEO of Ulta Beauty (NASDAQ:ULTA), sold 2,000 shares on September 17, 2026, for a total value of approximately $1.1 million at an average price per share of $545.88. The transaction left her with 40,489 remaining shares directly held in the company, representing about 0.0942% ownership interest. The sale occurred slightly above Ulta Beauty’s closing stock price on that day ($543.73), indicating a modest premium for the executed trade. While insider transactions can sometimes raise concerns among investors, this particular transaction appears relatively small in scale compared to Steelman's overall holdings and does not suggest immediate distress or lack of confidence. Ulta Beauty continues to perform well financially with trailing twelve-month revenue reaching $13 billion as of September 2026. The company remains a dominant player in the U.S. beauty retail market, combining physical stores with salon services and private-label products.
Tickers: $ULTA
Topics: CEO sale SEC Form 4 shareholding Ulta Beauty