Meta Testing Human Concierge Feature in New Muse App

Meta Platforms (META) is reportedly testing a 'human concierge' feature for its new AI-powered app, Muse. According to Reuters, the company has internally trialed using human contractors to assist with some phone interactions within the application. The Muse app recently surged to the top of Apple's App Store in popularity. The use of live humans suggests Meta is exploring ways to enhance user experience and potentially differentiate its AI offerings from competitors like OpenAI’s ChatGPT or Google Gemini. While details on how frequently human involvement will occur remain unclear, this approach could signal a hybrid strategy combining automation with real-time assistance for complex queries. Meta has not officially confirmed the report but is known to be aggressively developing new tools in response to growing competition in the AI chatbot space.

By Chris Ciaccia, SA News Editor · Seeking Alpha ·

Meta Testing Human Concierge Feature in New Muse App

Tickers: $META

Topics: human concierge service Meta Platforms Muse app

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