YELL Payment Appoints Raphael Blunschi as CEO to Drive Growth
YELL, a payments platform for consumers and small businesses, has appointed Raphael Blunschi as its new Chief Executive Officer. As of September 2026, the company reported over 27,000 customers and is expanding into an everyday financial app that consolidates money management tools in one place. Blunschi brings extensive experience from Swiss banking, institutional asset management, and digital assets. He has held leadership roles at UBS, RMF/Man Group, K2 Advisors (a Franklin Templeton company), and co-founded several successful ventures including 47 Degrees North Capital Management and INCOS. His appointment is expected to help YELL scale its platform while offering a cost-effective payment solution for businesses. Under Blunschi's leadership, the focus will be on expanding the user base of consumers and business owners by simplifying financial operations through integrated accounts, debit/credit cards, payments, and activity tracking.

Topics: Financial Services Leadership Change