Curative Removes Prior Authorization for Most MRIs to Improve Access While Managing Costs
Curative Insurance Company announced it is eliminating prior authorization requirements for 86% of MRIs performed by providers and facilities that contract directly with the company. This move aims to simplify access to care while maintaining oversight on costs, particularly in cases where MRI prices are excessively high. According to Curative's analysis covering over 7,300 MRIs across Texas, Florida, and Georgia from September 2025 to August 2026, the median cost was $445 with an average of $902. High-cost scans—those priced at $2,000 or more—accounted for just 13% of total MRIs but nearly half (48%) of MRI spending. Curative CEO Fred Turner emphasized that the change removes unnecessary steps between members and their care while focusing oversight on facilities with a history of excessive pricing. The updated policy is part of broader efforts to streamline healthcare access, reduce administrative burdens for providers, and keep coverage affordable.
