AT&T Extends Partnership with Dallas Cowboys
AT&T has extended its partnership with the Dallas Cowboys to continue providing mobile network services at AT&T Stadium. The agreement includes plans for new stadium technology set to debut in 2026, such as enhanced fan experiences through mixed reality and AI-powered features. This extension highlights AT&T's ongoing commitment to integrating advanced communication technologies into sports venues. By enhancing connectivity and introducing innovative digital tools, the company aims to improve the overall experience for fans attending games at the stadium.
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Topics: 5G/mobile network corporate sponsorship sports technology