Eugene Song Joins Union Square Advisors as Head of Secondaries and GP Solutions
Union Square Advisors has appointed Eugene Song as Managing Director and Head of its Secondaries and GP Solutions practice. With over two decades of experience in private equity, corporate finance, growth equity, and secondaries investing across technology sectors, Song brings a unique perspective from both investor and general partner (GP) sides to the firm's advisory services. Song previously co-founded Madison Bay Capital Partners and has held senior roles at AXA Investment Managers and Stone Point Capital. His expertise in continuation vehicles, direct secondaries, and structured capital solutions is expected to enhance Union Square Advisors' capabilities as GP-led secondaries become a more critical tool for liquidity management among private equity firms. Union Square Advisors emphasized that Song's appointment complements the firm’s existing M&A and capital solutions advisory services. The firm aims to leverage his experience in delivering creative financial strategies across venture, growth equity, and private equity sectors.
Topics: investment_banking private_equity secondaries_market