RKD Group Appoints Justin McCord to Lead Strategic Partnerships and Corporate Development
RKD Group, a leading fundraising and marketing services firm in North America, has appointed Justin McCord as Executive Vice President of Strategic Partnerships & Corporate Development. This newly created role is designed to focus on building partnerships, capabilities, and investments that will drive RKD's next phase of growth. McCord’s responsibilities include developing an ecosystem of technology, data, and service partners while shaping the firm's corporate development strategy. He aims to address evolving needs in nonprofit marketing and fundraising by leveraging AI, predictive analytics, and digital infrastructure. Kevin Jones, CEO of RKD Group, emphasized that this appointment brings a more deliberate approach to growth through strategic partnerships. McCord highlighted his goal to create connective tissue between partners, solutions, technology, and investments for clients. With over 50 years in the industry, RKD supports numerous nonprofit organizations by offering integrated fundraising strategies, marketing services, analytics, donor engagement, creative design, and digital transformation.
Topics: corporate_development leadership strategic_partnerships