Broadridge Expands Digital Assets Platform for U.S. Wealth Management Firms
Broadridge (NYSE: BR) has expanded its next-generation digital assets platform into the U.S., enabling wealth management firms to offer cryptocurrencies and tokenized securities alongside traditional investments through a unified operating model. The move builds on prior availability in Canada, allowing broker-dealers and registered investment advisers to integrate new asset types within existing systems. Supported by partners like Anchorage Digital and Galaxy Digital, the platform supports both advisor-led and self-directed models while maintaining compliance and operational controls. The expansion aims to meet growing demand for digital assets among U.S. investors and advisors as crypto becomes a central part of wealth management discussions. Broadridge's solution includes integrated custody options, flexible workflows, and support for tokenized real-world assets such as equities and private investments via its DLX infrastructure platform. The company emphasizes the importance of maintaining trust and regulatory compliance while expanding investor choice. Anchorage Digital highlights institutional-grade custody capabilities on the platform, aligning with U.S. wealth managers' need to offer digital assets at a level consistent with traditional portfolio management.
Tickers: $BR
Topics: cryptocurrencies platform expansion tokenized assets wealth management