Over 1,000 New ETFs Launched in U.S. Through August 2026
More than 1,000 new exchange-traded funds (ETFs) have launched in the United States through August 2026, marking a 52% increase compared to the same period last year according to FactSet data. U.S. ETF assets under management reached $16.4 trillion by Aug. 31, with an additional $180 billion added as fresh flows in just one month. Despite this growth in new products, monthly net fund flows have been declining slightly as investors shift toward more defensive sectors amid market uncertainty. August saw outflows from Financials, Information Technology, and Energy sectors, while Consumer Discretionary, Materials, Industrials, and Utilities experienced inflows. The ETF industry remains on track for a record year of launches. Leveraged or inverse strategies accounted for about 25% of the 134 new ETFs launched in August, with many single-stock funds focusing on chipmakers.

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Topics: assets under management (AUM) ETFs investor behavior sector flows