Intel Announces Upcoming 10% Price Increase on PC CPUs
Intel plans to raise prices on its PC processors by 10 percent in October, according to a report from Digitimes. This move is part of the company's strategy to improve profitability for its CPU business rather than focusing solely on market share growth. The price hike follows similar actions taken earlier this year and comes just one month after Qualcomm increased chip prices on September 1st. Intel reported strong revenue growth in July, driven by data center and AI segments, while ongoing global component shortages continue to push up costs across various tech products like RAM and mobile devices. Digitimes also mentioned potential staff reductions of five to ten percent at Intel alongside possible new hires. Additionally, the company may discontinue its Small Core line, which would primarily affect industrial PCs and IoT technology rather than consumer-grade hardware.
Topics: component shortages CPU pricing Intel semiconductors