Reddit CEO Steve Huffman Sells Shares for $2.7 Million
Steve Ladd Huffman, the CEO of Reddit (NYSE: RDDT), sold 18,000 shares of Class A Common Stock on August 31, 2026, according to an SEC Form 4 filing. The transaction was valued at $2.7 million based on a weighted average sale price of $148.02 per share. Huffman exercised options and immediately sold the resulting stock in the open market as part of a pre-planned Rule 10b5-1 trading plan established earlier that year. Despite this liquidity event, Huffman still holds over 343,000 shares indirectly through trusts, with an estimated post-transaction value of $50.7 million at August's closing price. The stock has declined by about 34% in the past twelve months but remains on a generally upward trend since its March 2024 IPO. Reddit reported strong financial performance for the first half of 2026, with revenue reaching nearly $1.47 billion — up 65% year-over-year. The company continues to grow and maintain profitability while expanding monetization strategies through advertising, premium subscriptions, and data licensing.
Tickers: $RDDT
Topics: executive ownership SEC filing stock sale