Nestlé Sells Seven Vitamin Brands for $1 Billion
Nestlé has agreed to sell its mainstream vitamins, minerals, and supplements business—including seven well-known brands—for $1 billion. The deal is with private equity firm Yellow Wood Partners and includes the U.S. private-label supplements segment along with manufacturing and distribution operations. This move aligns with Nestlé's strategy under CEO Philipp Navratil to focus on high-growth areas like pet food, coffee, and premium nutrition while divesting lower-performing segments. The vitamins business generated $1.2 billion in sales in 2025 but is being sold as the market has evolved according to company statements. Nestlé will retain its higher-end vitamin brands such as Solgar and Pure Encapsulations. The transaction, pending regulatory approvals, is expected to close by mid-2027. This deal follows a series of strategic divestitures including parts of its premium waters business in July 2026 and the sale of Blue Bottle Coffee earlier this year.
Topics: corporate strategy private equity vitamins and supplements