The Athletic Ends Sports Betting Partnership with Kalshi
The Athletic has reportedly terminated its sports betting partnership with prediction market platform Kalshi, according to a report by Front Office Sports. Despite opposition from the union representing New York Times staffers—who had previously demanded that The Company abandon talks with Kalshi—a source indicated that this pushback did not influence the decision. Kalshi and The Athletic are still exploring other commercial opportunities such as advertising collaborations. This move comes amid growing scrutiny of media companies engaging in partnerships with gambling platforms, particularly those tied to prediction markets like Polymarket and Kalshi.
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Topics: Kalshi Prediction Markets Sports Betting The Athletic