Ford Increases F-Series Pickup Production Amid Sales Decline
Ford Motor is ramping up production of its F-Series pickup trucks, including the popular F-150 model, following disruptions caused by fires at an aluminum supplier. The company expects a surge in vehicle availability over the coming months as it works to meet demand and return supply levels closer to normalcy. Despite increased production, Ford reported an 8th consecutive month of year-over-year U.S. new vehicle sales declines for August, with overall sales down by 10.3%. F-Series truck sales were also off by 10.9% through the first eight months of the year. The automaker is targeting a days' supply level between 50 and 60 days to better align production with demand. Ford has been manufacturing more vehicles than last year in an effort to recover from lost output due to supplier issues, which are expected to cost $1.5 billion this year. Additional factors affecting sales include the discontinuation of two models earlier this year and a shift in Labor Day timing.
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Topics: sales performance supply chain issues vehicle production