BMO Becomes Official Bank of Los Angeles Lakers
The Los Angeles Lakers have announced a long-term partnership with BMO naming it as the exclusive Official Bank of the team. The collaboration will integrate BMO into key aspects of Lakers operations, including training camp, premium fan experiences, and community programs across Southern California. BMO's branding will appear on practice jerseys starting in the 2026-27 NBA season, with new initiatives such as 'BMO Courtside Reserve' gameday seats and a legacy program honoring Lakers legends. The partnership aims to deepen engagement between fans, communities, and the team while supporting BMO’s growth strategy in Southern California. This marks an important shift for how the Lakers will engage brands moving forward, emphasizing impactful fan experiences and shared business goals.
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Topics: banking partnerships sports