Apple Announces Product Launch Event on September 9
Apple Inc. (AAPL) has scheduled its next major product launch event for Wednesday, September 9 at the Steve Jobs Theater in Apple Park, Cupertino, California. The company is expected to unveil new products including potentially a long-anticipated foldable iPhone called 'iPhone Ultra.' This event will also mark John Ternus's first public appearance as CEO following his appointment on September 1. Analysts anticipate that high-end foldables could boost Apple’s pricing and margins, with IDC forecasting over 17 million units shipped by 2027. The company is expected to launch up to eight new devices across various product lines including iPhones, Apple Watches, and smart home products. Apple's stock has performed well in recent years but currently trades at a premium compared to industry averages with forward P/E of 35.52x and sales multiple of 9.58x.
Tickers: $AAPL
Topics: Apple foldable phone iPhone launch new CEO