Apple Reverses Plan to Change Hide My Email Feature Amid User Concerns
Apple has reversed its decision to change the domain of its privacy feature, Hide My Email. The company had previously announced it would move users from @icloud.com to @private.icloud.com for these disposable email addresses, a shift that users argued could make sign-ups more difficult and undermine the tool's effectiveness. The updated plan confirms that Hide My Email will continue using the @icloud.com domain. While Apple did not provide an official reason for the reversal, tech journalist John Gruber reported internal resistance from Apple employees to the proposed change. The feature allows iCloud+ subscribers to use a unique email address in place of their real one when signing up online. The decision comes after user backlash on social media and Reddit highlighted concerns over privacy erosion. Previously, 404 Media had also exposed a bug that inadvertently revealed users' actual emails—a flaw Apple fixed more than a year later.
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Topics: Apple cybersecurity iCloud privacy Security