Nvidia Considering $30 Billion Investment in Perplexity AI
Nvidia is reportedly in talks to invest in Perplexity AI as part of a funding round that would value the startup at over $30 billion, according to The Information. This marks a significant increase from its previous valuation and highlights Nvidia's continued expansion into strategic investments within the AI ecosystem. Perplexity has seen rapid revenue growth, with annualized revenue rising above $750 million in just eight months. Its cloud-based AI agent product, Perplexity Computer, is driving much of this success. The company also signed a major deal with Microsoft for access to advanced AI models and competes directly with ChatGPT and Google’s Gemini. Nvidia has been an investor since 2023 and previously considered alternative arrangements like licensing or hiring before shifting toward equity investment. This move aligns with Nvidia's broader strategy of backing key players in the AI space, including OpenAI and xAI.
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