Cloudflare's CFO Sells Nearly 13,000 Shares for $3.6 Million
On July 15 and 17, 2026, Cloudflare’s Chief Financial Officer Thomas J. Seifert sold nearly 13,000 shares of the company's stock in a transaction valued at approximately $3.6 million. The sale was conducted under a Rule 10b5-1 trading plan established on November 20, 2025, which allows insiders to execute trades without appearing to act on non-public information. The shares were sold as part of structured liquidity events: Seifert exercised options for 10,000 shares and immediately sold them, while an additional 2,943 shares were withheld by the company to cover tax obligations from restricted stock units (RSUs). Despite this transaction, Seifert still holds approximately ~206,000 shares directly or indirectly through trusts. The sale price of $278.02 per share was slightly above Cloudflare’s closing price on July 16 at $272.46. The company reported a total return of 45% over the past year and has a market cap of nearly $97 billion, with TTM revenue reaching $2.3 billion despite reporting a net loss of -$86.7 million.
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Topics: Cloudflare insider trading SEC filing